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Mascot Character Design Document

An 18-panel mascot design document from brand DNA and sketches through expressions and turnarounds to a final render; brand, industry and mascot change.

Made for GPT ImageBrand & LogoRevision 5

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The brand this 18-panel document is built for — the logo, packaging and signage panels all reprint it, so keep it short

industry

What the brand sells, such as 'tea shop', 'pet clinic' or 'bakery' — it drives the moodboard, the props and the mascot's outfit

Your prompt

{ "type": "18-panel brand identity and character design document", "brand": { "name": "", "industry": "", "colors": ["", "", "white", "brown", "dark green"] }, "subject": "", "layout": { "grid": "3 columns by 6 rows", "sections": [ { "title": "01 品牌DNA分析 / BRAND DNA ANALYSIS", "elements": ["logo", "5 color swatches", "6 icons", "target audience charts"] }, { "title": "02 概念构思 / CONCEPT MOODBOARD", "elements": ["5 photo references", "4 mood icons", "design equation"] }, { "title": "03 形态研究 / FORM STUDY", "elements": ["4 logo anatomy icons", "4 evolution steps", "4 silhouettes"] }, { "title": "04 概念探索 / CONCEPT EXPLORATION", "elements": ["12 line-art character sketches"] }, { "title": "05 精细线稿 / REFINED LINE ART", "elements": ["3 rows of front and side line art with proportion guides"] }, { "title": "06 细节精修 / DETAIL REFINEMENT", "elements": ["2 full-body renders with labels", "4 circular close-ups"] }, { "title": "07 表情设定 / EXPRESSION SHEET", "elements": ["11 3D rendered head expressions"] }, { "title": "08 姿势库 / POSE LIBRARY", "elements": ["9 full-body 3D rendered poses"] }, { "title": "09 转身视图 / TURNAROUND VIEW", "elements": ["5 full-body 3D renders", "5 matching line-art views"] }, { "title": "10 色彩开发 / COLOR DEVELOPMENT", "elements": ["5 rows of 5-color palettes", "color psychology text"] }, { "title": "11 材质规格 / MATERIAL SPECIFICATION", "elements": ["5 texture swatches", "property sliders", "4 manufacturing icons"] }, { "title": "12 色彩应用 / COLOR APPLICATION", "elements": ["4 color variant renders", "2 light/dark renders", "4 contrast rating circles"] }, { "title": "13 构造指南 / CONSTRUCTION GUIDE", "elements": ["2 line-art diagrams for geometry and grid"] }, { "title": "14 设计系统规则 / DESIGN SYSTEM RULES", "elements": ["minimum size icons", "clear space diagram", "4 usage examples"] }, { "title": "15 资产变体 / ASSET VARIANTS", "elements": ["3 size variants", "3 line-art variants", "3 simplified flat heads"] }, { "title": "16 数字应用 / DIGITAL APPLICATIONS", "elements": ["1 app icon", "2 social avatars", "UI elements", "3-step animation cycle"] }, { "title": "17 实物应用 / PHYSICAL APPLICATIONS", "elements": ["plush toy mockup", "packaging mockup", "merchandise mockup", "storefront mockup"] }, { "title": "18 最终主视觉 / FINAL RENDERING", "elements": ["large high-res 3D render of mascot holding tea", "logo", "file format list"] } ] } }

Click a highlighted part to change it.

When to use it

Use when you want a single sheet that looks like a complete mascot development process for a brand, not just one character render.

How to get the best result

  • Keep the brand name short; the logo, packaging and storefront panels all reprint it at small sizes.
  • Pick the industry the mascot serves; it drives moodboard, props and outfit, but the final panel keeps it holding tea.
  • Describe the mascot in one line of species, render style and one outfit item; it is redrawn dozens of times.

Watch-outs

  • Eighteen titled panels of tiny renders and labels are as dense as a prompt gets; expect the smallest labels to break.
  • The long JSON spec leaves little weight for the mascot description, so keep it plain and concrete; adjectives get lost.

Source and attribution

License
MIT
Example cases by
Colin_Leeee

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